Web Marketing
You could be forgiven for thinking that all web marketing is about search engines. It isn't. Search will be high in your marketing mix but you will need other components too.
- eMail Marketing - this is particularly effective at building relationships with existing customers and clients via eBriefings and newsletters, eMail Invitations and surveys. Or you can attract new business prospects using eMail lists.
- Third-Party Websites - there is a double benefit here. First the website itself might be good and deliver high volumes of relevant traffic. Jobsites are a good example here. Plus good linking will help your search ranking.
- Link Building - again the double benefit. First you get traffic from the sites where you have exchanged or bought links. And again your search position improves as your website is linked to other popular websites.
- Affiliate Marketing - the principle is simple; we'll help you find complimentary websites; you exchange links, provide content for each other's sites and share eMail lists. It can be the start of a beautiful financial friendship.
- Banners (inc Rich Media) - from basic banners to full interactive video movies. If you're going to spend money advertising on a website make sure your message is delivered with maximum impact. We'll help assess your media and deliver innovative results.
- PR - all websites need content. If you can help provide it to other sites you'll find you get excellent results.
Finally, you need to track, trace and measure the impact of all of these technologies. It's easy to do with the right coding and the right software. And RealityHouse has everything you need - right here - call us on 0845 643 9627.
ADR Group - case study
NHS Plus - case study
In this section...
- Search Engine Optimisation We'll help your site to attract the search engines /
- Pay Per Click Get advice on Pay Per Click and Google Adwords /
- Web Marketing Web Marketing is about more than just search /
